Job Type
Logo Design |
Task Outline
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Task Description
I'm setting up a new wedding/portrait photography business and need a dynamic logo.
HERE'S MY BRIEF:
This is POP!
the logo is to be used for a photography business specialising in capturing the events that are celebrations in our family life. eg , marriage proposals, engagements, weddings, family portraits etc.
it should project.
1.. a feeling of celebration, light hearteness, and happiness.
2.. we would like a camera in the logo - preferable a 35mm digital slr.
3.. the word pop might appear to be coming out of the on-camera flash
4.. the logo must work in black and white, as well as in the landscape and portrait formats.
5.. we could use symbols that say celebration in our culture eg pop the cork, the question, stars, candles steamers etc.
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Logo Text
POP |
Logo Styles of Interest
Emblem Logo
Logo enclosed in a shape
Lettermark Logo
Acronym or letter based logo (text only)
Pictorial / Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
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Deadline
Friday, June 15, 2012 |
Updates
- Project Deadline Extended
Added Sunday, May 27, 2012 - Project Deadline Extended
Reason: because I committed the budget to the project and thought the best designers might need some more time..
Added Monday, May 28, 2012 - Project Deadline Extended
Reason: As the design brief changed a little, I wanted to give the designers more time to fine tune their designs.
Added Sunday, June 10, 2012
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Target Market(s)
The market is 25-45 year old middle to upper class customers getting engaged, married and having kids.
For the “PAP” engagement pics, the males in the above age group will be the target Market (as they are the decision makers due to the female not knowing about the engagement. For all other forms of POP photography, the female is more than likely the decision maker.
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Look and Feel
Each slider illustrates characteristics of the customer's brand and the style your design should communicate.
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Elegant
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Bold
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Playful
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Serious
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Traditional
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Modern
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Personable
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Professional
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Feminine
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Masculine
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Colorful
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Conservative
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Economical
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Upmarket
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Requirements
Must Have:
- It must have POP in the name.
Nice to Have:
- A dynamic look and be good to use soft colors such as pastels.
use a camera in the log.
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